Steven Savino

Steven L. Savino is currently a faculty member in Marketing at the Whitman School of Management at Syracuse University. Over his academic career, Prof. Savino has taught a range of courses including marketing principles, marketing strategy, brand management, sales management, managing products and services and introduction to business. Prof. Savino is the Faculty Advisor to the Syracuse University Marketing Club, and over his academic career has earned numerous teaching and advising awards.

In his professional industry career, Savino has 25 years of experience as a professional marketer and as a senior-level business executive he specialized in the area of strategic brand marketing. Savino has exceptional global brand building experience with breadth of accomplishments across packaged goods, retail, electronics, entertainment/theme parks, internet/intranet and franchising. Savino is the author of the book titled, The Adventures of (a real life) Brand Czar – 12 Personal-Size Marketing Lessons for Global-Size Results, published March 2008 by iUniverse, ISBN: 978-0-595-48453-9.