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IMPRESS: Return of the Global Workplace with Andy Coville

Mar. 23, 2023
2:00 PM - 3:00 PM
Milton Room (411)
Come hear from Andrea "Andy" Coville, CEO of Brodeur Partners, about marketing strategies and how to adapt them to each generation. Brodeur Partners conducts research on the trends and strategies of many important topics.

Andrea Coville will present Brodeur Partners’ most recent research examining drivers of Relevance in the global workplace. Relevance is a unique methodology which examines the linkages between communications and behavioral change. This study was completed in September 2022 and focuses on gaining global insight into the return to the workplace as well as a deep dive into personal values and priorities. The study includes data from the U.S., South Korea, U.K., Brazil and India. How will you use this information to market to the future generation?

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